Rooted in denim, Livid creates contemporary collections from a material-oriented perspective. Starting with fabrics from renowned mills in Japan and Europe, Livid explores silhouettes, fit and the juxtaposition of textures to form a distinct yet functional signature. Founded in Trondheim in 2010 as a one-man jeans factory, Livid’s core line of jeans forms the backbone of the Norwegian independent brand. Seasonal collections draw from Livid’s Japanese denim dna, in combination with finer qualities, custom-developed fabrics and technical materials, complementing and recontextualising denim traditions.